Studio Brussel, a radio station in Belgium, runs De Album 100, inviting listeners to vote for the top 100 albums of all time. The 2010 program was promoted in “100 Albums That Last”, a print advertisement featuring Nirvana’s 1991 album Nevermind. Nevermind was voted into second place in 2010 for the second year in a row. “100 albums that last. Thursday 13th of May, from 10 to 6PM on Studio Brussels”.
The Albums That Last ad was developed at Mortierbrigade, Brussels, by creative directors Jens Mortier, Joost Berends, Philippe Deceuster, art director Dieter Vanhoof, copywriter Thomas De Vreese, photographer Koen Demuynck, graphic designer Laurent Lejeune and producer Patricia Van De Kerckhove.