WWF Earth Hour Buildings By Moonlight

WWF and Leo Burnett Sydney in 2008 developed at print advertising campaign to remind readers that Earth Hour was developing as a global event. The Sydney Opera House, the Colosseum in Rome and the Eiffel Tower in Paris, are all shown in the dark, lit only by the moon.

Earth Hour Sydney Opera House

Earth Hour Eiffel Tower
Earth Hour Colosseum


The WWF Buildings by Moonlight campaign was developed at Leo Burnett Sydney, by executive creative director Mark Collis and creative director Stephen Coll and art director Nils Eberhardt.