What Goes Around Comes Around
Big Ant International have won a Gold Pencil for Design (Public Service Poster) at the One Show Design Awards held this week. Four posters were designed to wrap around poles, campaigning for an end to the war in Iraq, pointing to the Global Coalition for Peace web site. Grenades, rifles, missiles and tank guns come round the pole to catch up with the aggressor in each poster. What goes around comes around. The campaign won a Silver Pencil at the One Show and has also been shortlisted at the Clio 2009 (May 12-14) (WON GOLD) and D&AD Awards (June 11), and won a Gold Outdoors Lion at Cannes International Advertising Festival (June 23).
Credits
“What Goes Around” was developed at Big Ant International, New York, by creative director Alfred S. Park, associate creative director Frank Anselmo, art director Jeseok Yi, copywriters Francisco Hui and William Tran.
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Posted in Design, Inspiration, Print Press Posters Billboards
(average: 4.14 out of 5)
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(4.92 out of 5)
Absolutely brilliant posters, surely some of those comments have to be satire, no one can be that ignorant and stupid, or can they?
HERE IS WHAT MOST OF YOU SAY
These pictures show harm to soldiers
I joined the military (its not my fault)
Tell the kids being shot
show respect to the soldiers
it is about foreign policy
Put the government officials in the posters
government and the politicians you elected.
The world telling others how to live and where to ship their oil.
pictures show harm to your own people (EVERY ONE BELONGS TO SOME ONE)
the barrel of a gun pointed at soldiers (from other soldiers)
This is not an attack on the soldiers, the soldiers are simply being used as a visual representation
Being peaceful caused Al-Queda to attack us twice, (DID IT COME AROUND?)
Afghanistan is winding up (WILL IT COME AROUND?)
Tell the kids being shot
government and the politicians you elected.
An end to this. The US is headed in a bad direction. I just hope our Commander In Chief can steer us clear of this Global ‘asteroid’ we are headed for. (WHAT GOES AROUND ,COMES AROUND)
we put Saddam and Bin Laden in power,
I guess liberating 25 million in Iraq from a ruthless dictator was a bad idea.
Tell the Mothers of the kids being shot
We destroyed a modern country
to live with each other as equals.
I too am an American but, I’m not too particularly proud of what they do. Since Vietnam I have been living outside the USA
Once I thought I’d never be able to find a clever and smart American in the world, now I’ve found some so I hope I will find more someday.
I still don’t even know why USA invaded Iraq, except to extract oil
having Weapons of Mass Destruction (OIL)
It is very scary that even in a post-Bush era, so many people have not even had a whiff of the coffee. Wake up.
The photos are obviously not meant to be taken literally and they are a brilliant idea.
If our soldiers do not recognize that even their actions have consequences, then how are they any different to enemy soldiers?
Another good image might be to show government officials selling arms to countries or people who eventually become enemies.
That is a clear example of what these images portray, without offending those so in favor of not showing the world clear, obvious, staring-you-in-the-face truths.
Outstanding. This poster sends out such a strong message.
How can I get my hands on one?