Las Vegas has joined the UNICEF TAP Project with a couple of campaigns promoting the clean water fund raising effort. This campaign, featuring a cross dresser holding glasses of clean water, reminds ordinary customers, “You don’t have to be a celebrity to make a difference.” Celebrity Impersonator and Drag Queen Entertainer Alex Serpa appears as Barbra Streisand, Reba McEntire and Cher.
Credits
The Celebrity campaign was developed at R&R Partners, Las Vegas, by group creative director Arnie DiGeorge, senior art director Mark Naparstek, copywriter Chris Hagan, photorapher Roger Hagadone with retouching done at Liv Ducci Playground.
