UNICEF Ambassadors on Childrens Rights

UNICEF has launched a series of videos promoting the rights of children, fronted by UNICEF Goodwill Ambassadors Ricky Martin, Lang Lang, Mariatu Kamara and Amitabh Bachchan. The campaign marks twenty years since the signing of the 20th anniversary of the Convention on the Rights of the Child (CRC) at the United Nations.

UNICEF Childrens Rights


Lang Lang on children’s right to play

Accomplished classical pianist, Lang Lang has performed for world leaders and worked with the worlds best orchestras and conductors. He has a keen interest in child development and the important role that music can play in childrens lives. In 2004 he was appointed a UNICEF Goodwill Ambassador.

Mr. Lang helps to bring attention to the problems that inhibit young child survival around the world. He frequently uses his music to raise funds for humanitarian aid in emergencies. He has participated in UNICEF fundraising events in China, Japan and the United States.

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Mariatu Kamara on the right to live safe from harm

Mariatu Kamara is UNICEF Canada’s Special Representative for Children in Armed Conflict and is also the founder of the Mariatu Foundation, which seeks to provide refuge and healing for women and children in her native Sierra Leone.

Ms. Kamara is a survivor of the civil conflict in Sierra Leone. At age 12, she was taken captive by rebel soldiers who cut off both her hands. This ordeal was followed by three years in a refugee camp. Ms. Kamara fled her native country in 2002 and received asylum in Canada. Since then, Ms. Kamara has worked with both UNICEF and the North American NGO Free the Children to promote child rights and decry the impact of war on children. As a UNICEF Canada representative, she has visited programmes in Sierra Leone. She recently won the Voices of Courage Award from the Women’s Refugee Commission.

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Amitabh Bachchan on the right to live free from polio and disease

Actor Amitabh Bachchan, popularly known as the king of Indian cinema, was appointed a UNICEF Goodwill Ambassador in 2005.

Mr. Bachchan’s collaboration with UNICEF began in 2002 when a polio outbreak in northern India threatened to spread. His appearance in a series of award-winning television and radio commercials which encouraged parents to have their children vaccinated against the crippling disease played an important role in saving lives.

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Ricky Martin on the right to be protected from abuse and exploitation

World renowned and popular Latin singer Ricky Martin, a passionate defender of childrens rights, was appointed a UNICEF Goodwill Ambassador in 2003. Ricky Martin first became associated with UNICEF in 1984 as a member of Menudo, which supported UNICEFs work.

In his role as UNICEF Goodwill Ambassador, Ricky Martin has supported UNICEFs efforts in fighting for childrens rights, especially in the area of child trafficking. Mr. Martin made an appeal to the United Nations in October 2004 for international help to fight sex tourism as part of an international panel of philanthropists dedicated to the education and prevention of child trafficking.

He did extensive media work on behalf of UNICEF following his visit to Thailands tsunami-stricken areas in January 2005. In his commitment to fight child abuse, he travelled to Dar Al-Amman, Jordan in July 2005 where he visited the first Child Safety Center in the Arab region.

Click on the image below to play the video in YouTube (HD)

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