Take Me to the Philippines
The Philippine Department of Tourism is collaborating with MTV Asia in “Take Me To The Philippines”, a music video featuring hip hop artist Apl.de.Ap of the Black Eyed Peas. The video debuted on October 1, 2009 as part of MTV International’s Annual Creative Highlight. The “Take Me to the Philippines” video takes fans and virtual tourists alike on a journey through the Philippines, guided by the archipelago’s hippest national ambassador Apl.de.Ap. En route, an eclectic animated collage features all things Filipino, revealing one-of-a-kind landmarks, exotic wonders and cultural gems such as the Jeepney, whale sharks, and Chocolate Hills.
Click on the image below to play the video.
Pleased with the outcome of the video, Apl.de.Ap and his management have chosen to use some of the video’s visual elements and implement them into other outlets and mediums under the Apl.de.Ap name, including his recently launched record label Jeepney Music, as well as the non-profit Apl Foundation based in Silver Lake, CA.
Take Me To the Philippines was produced by MTV Asia by producer Michell Tan, creative director Andrew Lo, and producer Anne Hong.
Filming, editing, visual effects, design and animation were produced by Royale, Los Angeles, by creative directors Jayson Whitmore and Brien Holman, executive producer Jen Lucero, line producer Rayna Saslove.