Swiss Air is running “LX Forty”, a short film featuring director Marc Forster. Forster, known for his work on Quantum of Solace, Finding Neverland and Monster’s Ball, weaved together a beautiful tale expressing the dreams associated with flying to new locations.
Forster provides the voiceover for the commercial, released in a variety of languages including English, French, German and Italian, with 2.5 minutes and 30 seconds. LX Forty is screening in select theatres and online at www.swiss.com/myflight
Click on the image below to play the video in YouTube (HD)
The LX Forty concept was developed at Publicis Zurich, by creative directors Martin Denecke, Sacha Moser and Tim Hoppin, and agency producer Tufan Tuna.
LX Forty was written and directed by Marc Forster via Ping Pong, Zurich, with producer Peter Lehner, associate produce Yves Bollag, and director of photography Roberto Schaefer.
Animation was designed at MK12 and The Ebling Group, produced by Sue Lee and Neil Van Harte.
Editor was James Nelson at Cut + Run with US managing director Michelle Burke, producer Chris Girard.
Music was by Brian Reitzell.