Surfrider Foundation Europe, an organisation dedicated to the protection of European coastline, presents a print advertising campaign, “Surfrider Initiatives Océanes”, featuring innocent children on the beach. “Boy” and “Girl” feature the tag line, “Don’t let pollution take over”. In French, “Ne laissons pas la pollution s’installer!”
The campaign was developed at Y&R Paris by executive creative director Les Six, copywriters/art directors Emmanuel Courteau and Gilles Rivollier and Contanza Brigante, with photographer John Offenbach, advertiser’s supervisors Thomas Zavrosa and Nicolas Gobert, account team Stéphane Latxague, Audrey Gaston and Gabriel Gelin.
See earlier advertising campaigns for Surfrider Europe from 2003 to 2008.