Smart for Two in World’s Smallest Arcade Games

Jung Von Matt in Germany had the challenge of showing that the Smart ForTwo is small but still lots of fun. They commissioned the world’s smallest arcade games and placed them in automobile web sites.

Smart for Two Game Favicon


The creative team worked with French web developer/designer Mathiew ‘p01′ Henry to pack their all time favorite retro video games such as Pacman, Frogger and Pong and Moon Lander into the 16x16 space of a sports web site favicon. Banners were used to point users to the world’s smallest game.

“Big fun small space. Smart fortwo.”

Click on the image below to play the video in YouTube (HD)

Credits

The World’s Smallest Game campaign was developed at Jung von Matt by Sergio Penzo and Andre Price, with programmer Mathiew ‘p01′ Henry. See behind the scenes on Defender of the Favicon.

Neighbouring Posts

« « The Simpsons New Opening Sequence on HD | Loewe Sound Choir Control » »

Location Germany (Germany).

This entry was posted on Wednesday, February 18th, 2009 at 7:27 am and is filed under Inspiration, Interactive. You can follow any responses to this entry through the comments feed. You can leave a response, or trackback from your own site.

Tags: ,

Posted in Inspiration, Interactive

1 Star2 Stars3 Stars4 Stars5 Stars (average: 3.57 out of 5)
Loading ... Loading ...

9 Responses to Smart for Two in World’s Smallest Arcade Games

  1. Mathieu 'p01' Henri says:
    March 30, 2009 at 8:46 am

    You can play and learn more about the 3 favicon games I made for the Smart fortwo and Jung von Matt

    http://www.p01.org/releases/Favicon_games_and_Smart_fortwo/

    Reply

Trackbacks/Pingbacks

  1. The smallest advergame ever » Eninvent says:
    February 20, 2009 at 8:44 am

    [...] in the blogosphere, but also the numbers in terms of clickthrough (for example) it generate. via The Ispiration Room Share and [...]

    Reply
  2. The smallest advergame ever » Eninvent says:
    February 20, 2009 at 9:01 am

    [...] The Ispiration Room Share and [...]

    Reply
  3. Nano-Advergaming | Werbeblogger - Weblog über Marketing, Werbung und PR » Blog Archiv » Nano-Advergaming says:
    February 20, 2009 at 7:49 pm

    [...] ‘P01’ HENRI das Arcade-Game Defender mittels JavaScript als — Browser-Favicon! Nun berichtet The Inspiration Room, daß Jung von Matt sich mit Mathieu zusammengetan habe, um ein weiteres Favicon-Arcade-Game [...]

    Reply
  4. Zocken auf 16 Pixeln - trend-blogger.de - Hier sind die Trends! says:
    February 23, 2009 at 3:00 am

    [...] hat sich nun anscheinend die bekannte Werbeagentur Jung von Matt zu Nutze gemacht. Im Zuge einer Kamapnge für den Smart fortwo, welcher unter dem Motto “Big fun in small space” beworben werden [...]

    Reply
  5. Najmanja arkadna igra na svetu | Svakodnevnica blog says:
    February 23, 2009 at 7:55 am

    [...] potrebe reklamne Smart ForTwo modela kreirana je najmanja advergame igra koja za prikaz akcije iziskuje samo 16 x16 piksela… Podelite ovaj sadržaj sa [...]

    Reply
  6. Nano-Advergaming « World Blog says:
    February 24, 2009 at 6:50 am

    [...] ‘P01’ HENRI das Arcade-Game Defender mittels JavaScript als — Browser-Favicon! Nun berichtet The Inspiration Room, daß Jung von Matt sich mit Mathieu zusammengetan habe, um ein weiteres Favicon-Arcade-Game [...]

    Reply
  7. Smart Favicon Games Promote The Fortwo | The Future of Ads says:
    March 7, 2009 at 4:04 am

    [...] Via The Inspiration Room [...]

    Reply
  8. Neue Advergame Ideen - Smart und das kleinste Advergame der Welt | In Game Advertising says:
    March 9, 2009 at 11:08 pm

    [...] Quelle: The Inspiration Room [...]

    Reply


Leave a Reply