Red Bull City Scramble Wall

Red Bull brought Endurocross to downtown Auckland, New Zealand, on May 31, 2009. “City Scramble” featured enduro bike riders on an urban course featuring elements that have never been seen before anywhere, plus all the obstacles that make Endurocross such an intense sport such as logs, rocks and water. To get the word out this print advertisement presented the Red Bull Wall as the finished product of inner city racing.

Red Bull City Scramble Promotion

Credits

The Red Bull City Scramble campaign was developed at Kastner & Partners, Sydney, Australia, by art director/copywriter Darryn Devlin and copywriter Luke Simkins with photographer Mat Baker.

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Location (New Zealand).

This entry was posted on Thursday, November 5th, 2009 at 12:30 pm and is filed under Ambient, Design, Inspiration, Print Press Posters Billboards. You can follow any responses to this entry through the comments feed. You can leave a response, or trackback from your own site.