Orange Rockcorp Music in France

Orange is collaborating with RockCorps in France to run a charity campaign centering around an October 2 concert in Le Zénith. Rockcorp is a production company that promotes volunteering in exchange for concert tickets, using the slogan “Give 4 Hours, Get 1 Ticket”. Orange Rockcorp UK‘s success was taken to Orange Rockcorp France with a concert featuring R&B singer Akon, DJ David Guetta, rappers Busta Rhymes and Sefyu, promoted with a series of music-focused television commercials.

Orange Rockcorp Goths


Gothique

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Hip Hop

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Electro

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Credits

The Orange Rockcorp campaign was developed at Publicis Conseil, Paris, by creative director Olivier Altmann, art directors Mathieu Vinciguerra, Yves-Eric Deboey, copywriters Olivier Dermaux, Mathieu Degryse and agency producer Florent Villiers.

Filming was shot by director Vincent Lobelle via Soixante Quinze, Paris, with executive producer Emmanuel Guiraud, director of photography Glynn Speeckaert, line producer Florent Fay, and post producer Francoise Hernandez.