Nutribalance or Bad Food Bad Dog

Empresas Tucapel in Chile has been promoting Nutribalance pet food with “Perro Malo Crimen”, a print advertising campaign warning about the connection between bad food and bad dogs. “Bad food, bad dog. All the vitamins, all the flavor”. Don’t trust your criminal dogs near a tower of cards (Cards), a hidden lover (Husband), pot hole (Blind) or spare body parts (Hand).

Nutribalance Bad Food Bad Dog with Cards


Nutribalance Bad Food Bad Dog with Hand

Nutribalance Bad Food Bad Dog with Blind man

Nutribalance Bad Food Bad Dog with Hand

Credits

The Bad Dog campaign was developed at Prolam Y&R, Santiago, by regional creative director Guillermo Vega, executive creative director Tony Sarroca, creative directors Francisco Cavada and Alvaro Becker, art directors Fabrizio Capraro and Andrews Echeverria, photographer Patricio Pescetto, and illustrator/retoucher Raul Pardo.

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Location Chile Chile

3 Responses to Nutribalance or Bad Food Bad Dog

  1. boxer says:

    Excellent, I really liked it!

  2. Rachel Page says:

    I love them all! They make me want to own a dog. San Antonio Lawyer

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