Nikon Faces

The Nikon Coolpix S60 camera, launched in 2008, comes with Face Priority AF, Nikon’s face-finding technology that quickly finds and focuses on up to 12 faces in a group portrait. This award-winning print advertising campaign from Singapore provides a clever interpretation of how that feature might come in handy, with Hotel, Voyeurs and Explorer.

Nikon Hotel Ghosts

Nikon Voyeurs

Nikon Explorer


The Nikon Faces campaign was developed at Euro RSCG Singapore by executive creative director Charlie Blower, creative director/copywriter Victor Ng, art director Lee Hsueh Ling, copywriter Stephen Kyriakou, photographer Jeremy Wong at Nemesis Pictures, digital artist Ricky Haryadi, production manager Joel Ng, account director Mark Ho, and Nikon marketing manager Jeffrey Low.

Filed under: Nikon, Print

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