Matt Cutts on Google Social Search

Google Labs are rolling out Google Social Search, a new tool designed to help users find more relevant public content from their broader online social circle. The tool was announced at the Web 2.0 Summit in San Francisco. Google will suggest connections to those listed as friends on users’ publicly available social network profile information and by crawling a user’s Gmail email contacts.

Matt Cutts with Google Search cartoon

Well known SEO blogger and Google associate Matt Cutts explains just how Google Social Search will work. If you’re wondering why Matt is bald these days, it’s due to him betting his team that they couldn’t make a certain turnaround in an entire quarter. Needless to say he lost the bet.

See the Google Blog post, and Google Web Search Help Article for more information.

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