• Land Rover Makes Work Play

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    Land Rover’s “Makes Work Play” campaign won a gold award for best photography at the Creative Circle 2009 Awards held in London in March. The campaign, Boat, Cow and Digger, launched in June 2008, uses tilt shift techniques to transform photographic subjects into what appear to be miniature objects.

    Land Rover Boat print advertisement


    Discovery Commercial Makes Work Play.

    Land Rover Cows print advertisement

    Defender Makes Work Play

    Land Rover Digger print advertisement

    Freelander Commercial Makes Work Play

    Credits

    The Makes Work Play campaign was developed at RKCR/ Y&R by creative directors Make Roalfe and Damon Collins, creatives Mike Boles and Jerry Hollens, typographer/designer Lee Aldridge, photographer Nadav Kander.

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    Location UK (UK).

    Tags: , ,

    Posted in Inspiration, Print Press Posters Billboards

    2 Responses to Land Rover Makes Work Play

    1. Smiley says:

      Very similar style to the photographer, Keith Loutit.

      http://theinspirationroom.com/daily/2009/bathtub-sydney-by-keith-loutit/

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