Lamborghini Product Range 2008
Lamborghini’s product range was presented in 2008 as extreme, uncompromising and minimalist with an award-winning series of photographs by Jürgen Berderow. The campaign, developed by Philipp und Keuntje, Munich, won a gold award for photography at the Montreux International Advertising and Media Fesitval in April 2009. Models featured are the Gallardo Superleggera, Mercielago LP 640, Gallardo Spyder, Mercielago LP 640 Roadster and Reventón.
The campaign was developed in asociation with Automobili Lamborghini S.p.A. director of brand and design Manfred Fitzgerald at Philipp und Keuntje GmbH, Germany, by creative directors Diether Kerner, Jo Marie Farwick, Jan Krause, art directors Kaloyan Yanev, Sönke Schmidt, copywriters René Ewert and Dennis Krumbe, account director Steffen Schwab, and photographer Jürgen Berderow