Kia Spend Less in the Air
Kia recently demonstrated its commitment to helping everyone spend less with the use of a scale-model airplane in Los Angeles. David&Goliath, a Los Angeles advertising agency, created a campaign using a remote control airplane towing scale model banner along a local beach. The stunt was backed up with small tear-off flyers tacked to a street post delivering full-size results at a miniature cost.
The new season of UK football on Sky Sports and Sky Terrestrial networks has been kicked off with “Start of Season”, a TV advert designed to pick up the emotions felt by football fans everywhere.
The Model Plane stunt was developed at David&Goliath, Los Angeles, by chief creative officer David Angelo, executive creative director Colin Jeffery, art director Federico Callegari, copywriter David Povill.