The Breast Cancer Cure Research Trust in New Zealand is inviting Kiwis to take part in the Thousand Dollar Challenge. Posters and print advertisements have been designed to ask the question, “What will you do to raise at least $1000 for Breast Cancer Research? You and your family could bake a thousand cupcakes and sell them for $1 each, or you could get your friends together and get sponsored to cycle 1000 kilometres. It’s time to get into it. We don’t care if you do a bake off, or a car wash, it’s all in the name of finding a cure within the next decade.”
The Thousand Dollar Challenge promotion was developed at Saatchi & Saatchi, New Zealand.