Frito Lay Chips and Dip Made for Each Other

Frito Lay Chips and Dip is being promoted with a series of five “Made for Each Other” animated commercials with no branding. The five commercials, each made by a different animation team, lead to madeforeachother.com, celebrating great things that are a perfect match.

Frito Lay Sockets ad


Love and Sockets

Animation developed at Blacklist by director David Lobser. Music is “Flacana 16″ by Melodium.

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Firesprite

Animation was developed at Blacklist by director Pistachios (Mans Swanberg). Music is “East End Blues” by Leon Jean Marie.

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Little Bright Eyes

Animation was developed at PostPanic, Amsterdam, by director Fons Schiedon. Music is “Vertigo” by Anya Marina.

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Circles

Animation was developed at Paranoid US by director Roman Segaud. Music is “Color the World” by Rabbit.

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Magnets

Animation was developed at Nexus Productions by directors Tom & Mark with Adrian Johnson. Music is “Two Hearts are Better Than One” by Katie Herzig.

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Credits

The Frito-Lay Made for Each Other campaign was created at Goodby, Silverstein and Partners in San Francisco by group creative directors Rick Condos and Hunter Hindman, art director Jessica Feeney, senior copywriter Alexandra Tyler, executive producer Amanda Cox, senior producer Julie Hart, producer Jonathan Percy, music producer Todd Porter, account manager Nida Haider, associate account manager Mark George.

Logo animation on all spots was designed by Cobra Creative. The web site was produced at B-Reel.

  • http://ideaschangeeverything.wordpress.com/ Ryan Thomas

    My wonderful editor also wrote a perspective on this site, at Ideas Change Everything. I think it’s safe to say that these ads are a hit especially with the lucrative female snacking market.

  • Melanie

    I’ve been looking for he information on who animated these commercials! Thanks for sharing all of these, they are beautiful. I’m definitely passing these on…