FinansBank Unexpectedly Fast with Project Finance

Finansbank in Turkey presented its rapid response to the need for construction finances with İnşaat Kredisi, a print advertising campaign developed by DDB & Co, Istanbul. Birds (Kuslar), kites (Ucurtma) and a zeppelin (Zepelin) collide with buildings that weren’t there yesterday. “Unexpectedly fast project finance. Hassle-free, instant construction loans starting from just 1.64%”. The campaign won a Silver Press Lion at Cannes, with Birds winning a Silver Drum at Portoroz this month.

Finansbank Birds


Finansbank Zeppelin

Finansbank Kites

Credits

The Building campaign was developed at DDB&CO. Istanbul, Turkey, by creative director/copywriter Karpat Polat, advertiser’s supervisor Asli Aliveren, account supervisors Lesilie Kandinyoti Mori and Emine Sarpyener, art director/illustrator Caglar Eser, and illustrator Selim Sahin.

Filed under: Finansbank, Print

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  • http://notrelienquotidien.com/ Jean

    Typically the kind of prints we couldn’t issue in western countries… It reminds too much 9-11