Fedex Express Through The Box

Fedex Express service is presented in an advertising campaign in Brazil showing the personal side of its service – delivery from one pair of hands to another. Three print advertisements use boxes between pairs of hands exchanging a trumpet, a robot and a vase.

Fedex Box Trumpet

Fedex Box Robot
Fedex Box Vase


The Box campaign was developed at DDB Brasil, São Paulo, by creative directors Rodolfo Sampaio, Julio Andery, Sergio Valente, art director Benjamin Yung Jr, copywriter Arício Fortes, and photographer Marcus Hausser.