Emerald Nuts Flashbacks Banish the 3pm Slump
(Average: 3.83 out of 5)
Loading ...Emerald Nuts continues its campaign to beat the 3 pm Slump in a new series of “Flashbacks” television commercials directed by Baker Smith. The ads are a follow-up to the offbeat 2007 Office Boogeyman television commercial featuring Robert Goulet.
Falling
“What were you thinking?” So asks the hostess who has been sucked out of an airplane due to the unthinking actions of a man low on brain energy.
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Prison
2703 prisoners escape from prison, all due to the 3 pm slump.
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Therapist
A therapist is found sitting on a chair in a burning building, at 3.35 pm. “Sir, how did this happen?”, asks one of the firemen. “Never commit arson. Not even once”.
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Credits
The Flashbacks to the Horrific Consequences of not eating Emerald Nuts at 3pm campaign was created at Goodby, Silverstien & Partners by creative directors Jeff Goodby and Steve Simpson, copywriter Erik Enberg, art director Will Hammond and agency producer James Horner.
Filming was shot in Los Angeles Womens Prison, Universal Studios, and 10,000 feet in the air above Perris, California, by Baker Smith via Harvest Films with executive producer Bonnie Goldfarb and Scott Howard, head of production ROb Sexton, director of photography Tony Wolberg and line producer Mala Vasan.
Editor was Geoff Hounsel at Arcade Edit. VFX were developed at MPC (The Moving Picture Company) by Lead Flame artist/VFX supervisor Franck Lambertz. Music was produced at HUM.
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[...] ”It was after 3, your bloodsugar was low!” Let er straks op, zeker vandaag, zo vlak na die vrije dagen. Linke uurtjes. Neem een nootje, van Emeralds Nuts uit de VS, ter bescherming tegen deze ellendeperiode in de middag. Werkt uitstekend als je niet in slaap willen vallen, zeggen ze. Als je ze kunt kopen in Nederland (zal wel niet trouwens). Het idee doet sterk denken aan 4 uur Cup-a-Soup, om wakker te blijven. Maar in de VS gebeurt er iets vreselijks met je, als je die noten ”met hun natuurlijk energie” niet eet om 3 pm. Deze drie geestige filmpjes zijn gemaakt door reclamebureau Goodby, Silverstein & Partners. Zie ook de grappige site, die het bureau maakte van hun klant. Via The Inpsiration Room. [...]