Dolormin for Indescribable Pain

Dolormin, a brand of the non-steroidal anti-inflammatory drug ibuprofen, is prescribed for “Indescribable Pain” in this commercial from Germany. “Bei schmerzen, die man kaum beschreiben kann”, is translated in English as “For pain you can barely describe”.

Dolormin Indescribable Pain advertisement


Chainsaws, motorcycles, helicopters, barking dogs, needles and syringes and many other symbols of pain are collated together in a revolving and throbbing mess.

Click on the image below to play the video in YouTube (HD)

The Indescribable Pain campaign was developed for McNeill Pharma at KNSK, Hamburg, by creative directors Kay Eichner and Tim Krink.

Animation was produced at Deli Pictures by executive producers Sebastian Hellge and Michael Reissinger, art director/illustrator Jan Richter, illustrators/animators Thomas Volkmann and Malte Sarnes.

Sound was produced by Bastian Hertel at CSC Creative Sound Conception, Hamburg.

Download the Inspiration Room iPhone app free at the iTunes App Store.
This entry was posted in TV Ads Cinema and Online Videos and tagged , , . Bookmark the permalink.
Location Germany Germany

Leave a Reply