Companhia Athletica Gym Flowers

Companhia Athletica, a popular gymnasium in São Paulo, is advertising its services in a print advertising campaign with the tag line, “When your body looks beautiful, even your flaws look beautiful.”. Noses, ears and feet are presented as beautiful flowers.

Companhia Athletica Flowers Feet

Companhia Atheltica Flowers Noses
Companhia Atheltica Flowers Ears


The Flowers campaign was developed at DDB Brasil, São Paulo, Brazil, by creative directors Sérgio Valente, Rodolfo Sampaio, Julio Andery, creative director/art director Guilherme Jahara, creative director/copywriter Marcelo Reis, illustrator Luciano Lagares at Estudio Open The Door .