Coca Cola Happiness Factory Deals with Yawns
Coca Cola has come out with Happiness Factory III, the third in a series of popular and award-winning Happiness Factory stories. The first Happiness Factory video, released in 2006, online at www.coca-cola.com/HF/, was followed up by a movie in 2007. Part Three follows the factory’s response to an infectious yawn, online at hf3.coca-cola.com.
It’s the middle of the afternoon and a student decides it’s time for a drink from the Coca Cola vending machine. His yawn sets of an infectious ripple of yawns across the workers inside. Work slows down and their focus is clearly diminished. Wendy the quirky majorette character claps to summon the Yawnbusters, hands that break through the scenery to deliver refreshing Coca-Cola to everyone. Revitalized and invigorated by a Coke the workers have their yawns replaced with the trade mark energetic five-note whistle of the Happiness Factory.
Click on the image below to play the video in YouTube (HD)
Credits
The Happiness Factory III campaign was developed at Wieden + Kennedy, Portland, executive creative director Mark Fitzloff and Susan Hoffman, creative director Hal Curtis and Sheena Brady, copywriter Eric Samsel, art director Ken Meyer, agency producer Lindsay Reed, agency executive producer Ben Grylewicz.
Filming was shot by Smith & Foulkes (Adam Foulkes and Alan Smith) via Nexus Productions, with director of photography Mattias Montero, executive producer Chris O’Reilly and Charlotte Bavasso, head of production Julia Parfitt, producer Melody Sylvester. Animation was done at Nexus Productions by head of 3D animation Ben Cowell, character designer Mustashrik Mahbub, storyboarder Adam Beer.
Editor was Art Jones at Speade.
Post production was done at Framestore, managing director Helen Stanley, online producer Kristy Cleminson, creative director Mike McGee, senior Flame artist Will Bartlett.
Audio post production was done at 750mph, by engineer Gary Walker, audio post producer Syleste Molyneux.
Music was produced at Solitaire Studios by executive producer Monica Tannian, producer Graham Marsh, composer Cee-Lo Green.
Sound was designed by Gus Koven at Stimmung with producer Jack Catlin and Kelly Fuller.
Animatics were done at Joint Editorial, Portland, by editor David Jahns, executive producer Patty Brebner.
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Location 
(USA).
Posted in Inspiration, TV Ads Cinema and Online Videos
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(4.92 out of 5)
WHos the actor who yawns <3??