Cerveza Norte Amigos – Good To Have Friends

Norte, the beer from Argentina, is being promoted in a series of light hearted television commercials with friends singing duets. Del Campo Nazca Saatchi & Saatchi worked with the tag line, “Que Bueno es Tener Amigos”, in English “It’s good to have friends” to produce the Cerveza Norte Amigos campaign, with three spots, Amigo Medico, Amigo Sistemas and Amigo Millonario.

Que Bueno es tener amigos

Click on the image below to play the Amigo Medico video

Click on the image below to play the Amigo Sistemas video.

Click on the image below to play the Amigo Millonario video.

Cerveza Norte Amigos Credits

The Cerveza Norte Amigos campaign was developed at Del Campo Nazca Saatchi & Saatchi by executive creative directors Maxi Itzkoff and Mariano Serkin, creative director Javier Campopiano, art director Juan Pedro Porcaro, copywriters Santiago Galibert and Juampi Lufrano, account manager Carla Paloma Miralles, account supervisor Jimena Germanier, agency producer Camilo Rojas, advertiser’s supervisors Jorge Mastroizzi, Ignacio Gonzalez, Eugenio Raffo, production manager Adri├ín Aspani.

Filming was shot by Felipe & Pancho via Primo Buenos Aires with producers Maxi Vazquez & Facu Perez, photographer Leandro Fillol.

Post production was done at Che Revolution Post HD. Colorist was Jorge Ruso at Davinci Resolve 4K.

Music was by Supercharango.

The Systems Duet won a gold pencil for the second quarter of 2008 at the Lapiz de Oro. Millionaire won in October 2008. The campaign won a Gold Film Lion at Cannes International Advertising Festival.