Carling Taxi for Desert Island Mates

Carling continues the “You Know Who Your Mates Are” series with “Taxi”, a television commercial featuring a group of men stranded on a desert island. When four British sailors spy a sailing ship with its light on (a taxi reference) it’s all go. Until they realise that Jamie’s not around to catch the ship with them.

Carling Taxi on Desert Island

Click on the image below to play the video.


The Desert Island ad was developed at Beattie McGuinness Bungay, London by creative director Trevor Beattie, senior art director Gav McGrath, senior copywriter Pat Burns, agency producer Rachel Hough.

Filming was shot by director Fredrik Bond via Sonny, London, with director of photography Carl Nilsson, line producer Ran Holst, art director Clyde Rainsbury, costume designer Maria Hofmeyr.

Production in South Africa was facilitated by producer Peter Sherlock at The Farm.

Editor was Tim Thornton-Allan at Marshall Street Editors. Post production was done at The Moving Picture Company by post producer Jay Litchman and VFX supervisor Bill McNamara.

The music, “Castaway”, was produced Cutting Edge Group, with music by Guy Farley recorded by a 70 piece orchestra.