Argos is a group of companies based in Chile, engaged in the business of manufacturing, marketing and distributing a wide range of products related to holidays, occasions and gifts. One of their original product lines, launched in 1975, was a range of latex balloons. Here’s a recent print advertising campaign in which extra large balloons transform the insides of homes.
Extra Large Balloons campaign was developed at Publicis Chile by creative director Christian Quintana, head of art Edison Saravia, art director Juan Pablo Gaete, copywriter Michael Honeyman and photographer/retoucher Josefina Pro. The campaign was launched in September 2008.