Amnesty Woman in Suitcase
(Average: 5.00 out of 5)
Loading ...Amnesty International in Germany celebrated the 60th anniversary of human rights in 2008 with “Frau im Koffer”, an ambient advertising campaign at German airports.
“Woman in Suitcase” stunt involved putting a woman in a transparent suitcase and sending her around the baggage carousel with what appeared to be official airport stickers. Upon closer inspection airline passengers discovered that this was a protest against Menschenhandel, or human trafficking. Die Ware Mensch, or the Merchandise Man,
Click on the image below to play the video in YouTube (HD)
Credits
The Frau Im Koffer campaign was developed at Serviceplan, Munich.
Photography by Oliver Lang, Agence France-Presse, Getty Images, featured in New York Times Photograph of the Day, December 11, 2008.
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Location 
(Germany).
Posted in Ambient, Inspiration
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(4.85 out of 5)
Amazing!!! great campaign!!! very effective!!