Amnesty Dog’s Life
Amnesty International in Portugal presents “Dog’s Life”, a commentary on the growing social injustice being found in Europe. The problem is not animals living like people. But rather people living like animals. The voice over in the Portuguese is provided by Joaquim de Almeida. The dog that appears on the spot is a canine star, one of the most requested “animal actors” in Europe, and was flown specially to take part in the spot.
See the video in Portuguese.
The Dog’s Life campaign was developed at Fuel, Lisbon, by creative director/copywriter Marcelo Lourenço, creative director/art director Pedro Bexiga, agency executive producer Miguel Barbosa, senior agency producers Sérgio Resende and Joana Gomes Pedro.