VW Touareg Spot the Clues

Here’s a series from a couple of years back, providing subtle mind challenges for intelligent potential VW Touareg drivers.

VW Touareg in the mud

Adjustable Ride Height. Visual clues: a sponge and a layer of mud remaining at the top.

VW Touareg climbing with a suit

45º Climbing Ability. Visual clue: a suit on an angle.

VW Touareg with tow rope

750 Nm of Pulling Power. Visual clue: a towing rope, possibly connected to a large object on wheels.

VW Touareg wading

580 mm of Wading Depth. Visual clue: a fish in the grill.

Credits

This Touareg series was developed at DDB London by creative director Jeremy Craigen, copywriter Matt Lee and art director Peter Heyes, with photographer Giles Revell and typographer Kevin Clarke.

Neighbouring Posts

« « Jib Jab Time for Some Campaigning | Ariel or the Runway? » »

Location (UK).

This entry was posted on Sunday, July 20th, 2008 at 9:00 pm and is filed under Inspiration, Print Press Posters Billboards. You can follow any responses to this entry through the comments feed. You can leave a response, or trackback from your own site.