Volkswagen Don’t Trust the Road in Winter

Volkswagen encourages the its snow tire service in this pair of print advertisements from Italy. Winter scenes show deceptive road signs and markings. “Don’t trust the road in Winter. Volkswagen snow tire service”.

Credits

The Snow Tire Service campaign was developed at DDB Milan, Italy, by creative director Vicky Gitto, art director Aureliano Fontana, copywriter Bruno Vohwinkel with photography from Corbis retouched at Pixelway.

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Location (Italy).

This entry was posted on Wednesday, October 15th, 2008 at 10:34 pm and is filed under Inspiration, Print Press Posters Billboards. You can follow any responses to this entry through the comments feed. You can leave a response, or trackback from your own site.