The Inspiration Room

Vespa Stop for Nothing

Vespa is being promoted in New Zealand with a set of print advertisements evoking the feelings of a bygone age in Italy, the home of the scooter.

Two models of the Vespa scooter are shown, one 74 centimetres wide, the other 75 centimetres. There is only 75 centimetres between the two Carabinieri, standing by the police car. And 2016 centimetres between the moving trams. “Stop For Nothing”.

Credits

The Vespa campaign was developed at Saatchi & Saatchi New Zealand by executive creative director Mike O’Sullivan, creatives Tim Huse and Hywel James, print producer Craig Vary, account director David Bowles, designer Nick Smith and illustrator Trevor Powell.

Neighbouring Posts

« « Do You Feel Lucky in Norway | Kuntz Manor » »

Location (New Zealand).

This entry was posted on Friday, September 5th, 2008 at 11:41 pm and is filed under Inspiration, Print Press Posters Billboards. You can follow any responses to this entry through the comments feed. You can leave a response, or trackback from your own site.

Tags: Saatchi & Saatchi NZ, Vespa

Posted in Inspiration, Print Press Posters Billboards

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1. Press Lions at Cannes 2009 says:

   June 26, 2009 at 4:15 pm

   [...] Dog, BBDO Proximity Singapore, Singapore Garmin GPS, Weave, ZigZag, Loop, Ogilvy Shanghai, CHina Vespa, Police Gap, Saatchi & Saatchi NZ, AUckland, New Zealand Volkswagen Golf, Catapult Launcher, Y&R [...]

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