Ultimate Care for Beaver Down There
Kotex, a Kimberly Clark brand, is promoting U By Kotex feminine care products in Australia with an advertising campaign using a beaver (an American vaginal euphemism) to refer to the ultimate care ‘down there’.
Pamper
A woman pampers her beaver, carrying it around to her favourite cafe, the hairdresser and the beach. The guys at the beach can’t keep their eyes off her beaver.
Click on the image below to play the video in YouTube
Towel and G String
Click on the image below to play the video in YouTube
Two 15 second ads feature a beaver using a sanitary pad as a towel and a beaver trying to decide between wearing a G string and more conventional underwear. The two I had up earlier have been removed as they had been released online prematurely.
Credits
The U by Kotex Beaver campaign was developed at The Brand Shop, Sydney, by creative director Monty Noble, art director Melissa Turkington, copywriter Amy Wright and agency producer Elissa Maine.
Filming was directed by Paul Middleditch via Plaza Films with producer Peter Masterton.
Staff from Kotex included Anastasia Barlas and Dom Chandler. Group Business Director was Kate Meyer.
See the conversation at BlogPond (Nice Beaver) and Crazy Meezeer (Look After Your Beaver You Only Have One).
Posted in Inspiration, TV Ads
Related Posts
Mitsubishi create Ultimate Road
Connex TXT Whatever The Delay
Natures Organic Cares For Environment
Save Your Sensible Online
Melbourne International Comedy Festival Laughing Out Loud
Subscribe
Find this article helpful? Keep up with daily posts. Subscribe to our RSS Feed or subscribe to The Inspiration Room Daily by email. Visit The Inspiration Room™ and join our online community.
Banned Beaver! « Signor PMac March 13th, 2008 at 1:34 pm
[...] Read more here: http://www.duncans.tv/2008/ultimate-care-for-beaver-down-there [...]