Toyota Corolla Tested with Badgers

Toyota promoted the new Corolla at the Super Bowl 2008 with an ad featuring a badger and her young, a collection of cannons, and a cellphone.

“The Corolla cabin is so quiet Toyota locked our friend inside with ferocious sleeping badgers. If awakened, they’ll gnaw his face off…” “Living the Dream for less coin”.

Click on the image below to play the video in YouTube

Credits

The Badger spot was developed at Saatchi & Saatchi, Los Angeles, by executive creative director Harvey Marco, creative directors Andrew Christou and Greg Wells, art directors Peter Vattanatham and Verner Soler, copywriters Sam Bergen, Shannon Wilch and Denise Reynolds, senior producer Jennifer Pearse, director of integrated production and multimedia Damian Stevens.

Filming was shot by Jesse Peretz via RSA Films, Los Angeles. Editorial work was done at Beast.

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This entry was posted on Tuesday, February 12th, 2008 at 7:00 pm and is filed under Inspiration, TV Ads Cinema and Online Videos. You can follow any responses to this entry through the comments feed. You can leave a response, or trackback from your own site.