Brazilian TAM Airlines is promoting its online movies as the best way to experience Titanic and King Kong, in a print advertising campaign featuring aerial views of the sets, complete with icebergs and skyscrapers. “Great movies at 35,000 feet. New TAM onboard entertainment”.
Credits
The 35000 Feet campaign was developed at Y&R São Paulo by executive creative director Tomas Lorente, creative director Cássio Zanatta, copywriter Toni Fernandes, art director Daniel Salles and illustrator Ricardo Salamanca.
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