SpecSavers in the UK provide us with “Colliewobble”, the story of a solitary shepherd whose poor eyesight becomes obvious as he shears the sheep, and border collie sheep dog. The advert uses cinematography and music to evoke the remoteness of Saksun in the Faroe Islands, between the Shetland Islands and Iceland. Actual Faroese shepherd, Peter Andreas Petersen, along with border collie Jim, gather the sheep for shearing.
Click on the image below to play the video in YouTube (HD)
The CollieWobble spot was developed inhouse at Specsavers Optical Group by creative director Graham Daldry, art director Steve Loftus,
Music is Mo Ghile Mear by Una Palliser.
See more on the making of the advert at SpecSavers Ireland.