Solo Strong for Unbeatable Man
Cadbury Schweppes has launched the new Solo Strong soft drink in Australia with a light hearted commercial in the same vein as “Man Cans“. The campaign is online at www.oneandahalftimestheman.com.au
A hammer thrower attempts to break the local distance record, as one and a half times the man he normally would be.
Click on the image below to play the video in YouTube
The Man Cans campaign was developed at The Furnace, Sydney, by creative director Rob Martin Murphy, copywriter/art director Luke Duggan, copywriter/art director/head of art Paul Fenton, head of broadcast Monique Pardavi, agency producer Tania Templeton.