So what is Next Generation Participation

Helge Tennø, Strategic Director / Digital Planner at Screenplay AS, Oslo, Norway, has a number of his slide shows online for the world to share, including today’s “Site of the Day”, a 30 slide presentation on Next Generation Participation.

“We need to start looking at collaboration as something richer than getting participants to contribute their preset format content in a serial, one dimensional, string, within a rigid structure of publishing.”

Moving from Channels to Arenas


Helge’s insights are online at 180260720, Tumblr blog AltNytterFarlig, interactive design blog 2010 (Nor), company blog ScreenPlay, The Account Planning Group Norway (Nor), interactive media forum Endre (Nor).

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