Purell What You Touch in Australia
Here’s a series of collage hands produced for Purell in Australia, very similar to the Dettol Hands Are Everywhere campaign from Malaysia. “You are what you touch”.
The Purell campaign was developed at JWT, Sydney, by executive creative directors Jay Benjamin and Andy DiLallo, art director Michaela Brown, copywriter Allie Buckle, account director Peter Bosilkovski, and designer Jeffrey Oley. The campaign is from earlier this year, put together before Benjamin and DiLallo moved on to Leo Burnett.