Polident Fruit Bites

GlaxoSmithKline Malaysia presents Polident Denture Care, the product for keeping your dentures in place and in good shape, as the way to cope with the kinds of food that would normally be difficult with loose teeth. The print campaign, launched in Malaysia, shows a pear, apple, sugarcane and a carrot, each with unexpectedly soft interiors. “You’ll forget you’re wearing dentures”.

Polident carrot print advertisement from Malaysia

Credits

The Fruit Bites campaign was developed at Grey Group Kuala Lumpur, Malaysia, by executive creative director David Sin, copywriter Lee Wong Onn, art director Wong Kai Ming, copywriter Jeff Orr, and photographer Raymond Sih (IFL Studio).

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Location (Malaysia).

This entry was posted on Wednesday, December 3rd, 2008 at 4:21 pm and is filed under Inspiration, Print Press Posters Billboards. You can follow any responses to this entry through the comments feed. You can leave a response, or trackback from your own site.