Sony is promoting the networking capacity of the Playstation 3 with an animated living room. The spot begins with a player, a chair, a screen and a camera. With a little imagination and networking capacity, not to mention software, the room’s walls and floors are populated with furniture, illustrations, window and faces.

Click on the image below to play the video in YouTube
Credits
The Playstation Network living room spot was developed at Love, London, by art director Julian Nagel, executive producer David Hay, director Terry Hall, director of photography Kasper Tuxen and producer Lesley Queen.
PlayStation Network, often abbreviated to PSN in the gaming community, is Sony’s free online service provided for use with their PlayStation 3 (PS3).

Love the ad. Very creative concept. Thanks for the great post.