Personalised Number Plates in Queensland

Personalised Plates Queensland are promoting their registration plates with a series of TV ads. Outback Queensland, Euro Plate and a V8 Plate demonstrate what can be achieved with some creativity and spare cash.

Outback Queensland Personalised Place

Outback Queensland

Tucker cooked on a hot engine… 400KM from anywhere.

Euro Plate

Filmed on Park Rd in Milton, Brisbane. Q AA II Z. The Euro Look is now here.

V8 Plate

HOTt008 at the petrol station


The Personalised Number Plates campaign was developed at Cummins and Partners, Brisbane, by art director Andy Geppert and copywriter Mark Smith.

Filming was driected by Gerard Lambkin via Zoom Film and TV. Offline editor was Matt Bennett. Online editor was Jeff Gaunt.