Parkinson’s Society of Canada is using a national advertising campaign to reveal the side of Parkinson’s that the public does not see, the inner struggle that people with Parkinson’s deal with every day. “Nothing’s easy when your body turns against you”.
The phone rings. But getting to the phone becomes a fight for the Parkinsons sufferer in this commercial.
Click on the image below to play the video in YouTube
The Struggle campaign was developed at Taxi 2, by creative director Lance Martin, copywriter Mike Blackmore, art director Jeff Maceachern.
Filming was shot by director Mark Zibert via Sons & Daughters, Toronto, with director of photography Chris Mably, executive producer Liane Thomas and producer Jeff Daragh.
Editing was done by Mark Morton at School Editing with compositor/online editor Rodney Dowd. Colourist was Chuck Nosworthy at Notch. Sound and music were designed and produced by Brad Nelson at Company X.