Orange did its best to make mobile phones the bad boys in this cinema ad featuring Rob Lowe. Rob Lowe, known for his role in West Wing, is pitching for a remake of All the President’s Man. He’s keen to play the part of journalist Robert Woodward, the character Robert Redford played in the original. But the Orange film commission guys can only think of Rob’s blue eyes, the colour orange, surf life guards and speedos.
Click on the image below to play the video in YouTube
The Rob Lowe pitch was developed at Mother London, by a team led by executive creative director Mark Waites.
Editor was John Smith at The Whitehouse Post, London.
Post production was done at Glassworks, London, by TK operator Tareq Kubaisi, Flame artist Glyn Tebbutt and post producer Romily Endacott.