One Click for Road Safety
(Average: 5.00 out of 5)
Loading ...The Office of Road Safety in Western Australia has launched a print advertising campaign reminding drivers of the difference made by wearing a seat belt. The three posters show X rays of a back, neck and head region (brain). “One click could change your future. Belt up. Drive safe. Arrive safe.” Click on each image for a better resolution.
Credits
The One Click campaign was developed at Marketforce, Perth, by executive creative director/art director Andrew Tinning, art director/copywriter Steve Lorimer, copywriter Tom Wilson, with retouching done by Madeleine de Pierres.
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Location 
(Australia).
Posted in Inspiration, Print Press Posters Billboards
The Inspiration Room is a global effort designed to influence, affect and involve creative communities in the development of a world standard for inspiration. 
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(4.85 out of 5)