Norway Post Business rebrands as Bring

Posten Norge (Norway Post) is rebranding its Nordic regional business group with the new name Bring, seen here in three new television commercials.

Bring Morning Routine

Bring, with a green logo, consists of six specialist areas: Express, Citymail, Mail, Logistics, Frigoscandia and Dialogue. Private customers, the post office network and daily postal delivery in Norway will keep the Post name and get a new and modernised Post red logo.

Morning Routine

A Bring worker goes through his routine at home, finding new ways of getting from his bed to the front door.

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Falling Letter

A direct marketing leaflet has its horizontal journey through the city turned on its side to give the impression of a tumbling fall in this advertisement for Bring Dialogue, the business communication arm of Bring.

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The Norwegian word “Termo” is translated in English as “Thermal”. A consignment of fish is taken from the cool store and delivered to a restaurant in this ad for Bring Frigoscandia, highlighting services relating to temperature logistics for food.

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This Bring advertising project was developed at McCann, Oslo, by copywriters Frank Standal Dybhavn and Carina Lindberg, art directors Geir Florhaug and Kjetill Kjetil Nybø, and agency producer Beril Holte Rasmussen.

Filming was shot by Robert Nylund via Social Club, Stockholm, with director of photography Henrik Stenberg, producer Johan Lindström, production managers Eva Båge and Annika Westerhult.

Post production was done at The Chimney Pot, Stockholm.

Sound was designed at Ljudligan. Editor was Johan Wik. Music is by Swedish musician and composer Jocke Åhlund.