New Zealand Forever Young

Tourism New Zealand presented New Zealand as Forever Young in a TV ad released in August 2007. The advertisement hit the news in NZ (see NZ Herald August 31) as the locals complained that the soundtrack used a song originally from Europe and made popular by an Australian group.

New Zealand Forever Young


The Forever Young campaign was developed at Assignment Group by Kim Thorp.

Filming was shot by director Gregor Nicholas via Flying Fish Films with director of photography Danny Hiele, producer Brian Kassler and editor Ken Sparks.

Visual effects were directed by Christian Rivers at Weta Digital, Wellington, with art director Michael Pangrazio and VFX supervisor Matt Aitken. Post production was done at Park Road Post.

Forever Young is sung here by Milan Borich, lead singer of New Zealand band Pluto, recorded at Neil Finn Studios (Roundhead Studios). Music was arranged by Murray Grindlay.

Narration is by actor/director Jim Moriarty (Gerald in Saving Grace, 1997).

Behind the Scenes

Click on the image below to play the video.

Forever Young

The original song, written by Marian Gold, was first performed by German synth band Alphaville in 1982 and re-released on the 1989 CD, Forever Young, picking up the uncertainty experienced by Gen X teenagers as they faced a world in danger of nuclear holocaust.

Youth Group
recorded “Forever Young” for the third series of The O.C., a music-saturated teen US television drama series, and suddenly found themselves with an international hit, published around the world on The O.C. Mix 5 and now as an EP, Forever Young.

Let’s dance in style,
let’s dance for a while.
Heaven can wait,
we’re only watching the sky,
Hoping for the best
but expecting the worst.
Are you gonna drop the bomb or not?
Let us die young
or let us live forever.

Forever young,
I want to be forever young
Do you really want to live forever,
forever, forever?

Click on the image below to play the video.