New Beetle by Special Delivery Only
Impact BBDO, Lebanon, presents Volkswagen’s New Beetle with a witty play on pregnancy. “New Beetle, By Special Delivery Only”. Take a closer look and you’ll find that there’s enough ambiguity in the photograph to allow for a pregnant woman, or a woman lying behind a specially wrapped Volkswagen Beetle.
The New Beetle by Special Delivery Only ad was developed at Impact BBDO by creative director Carlos Amseyan and art director Hovsep Guerboyan.