Nandos Big Chicken 08

Nando’s Chicken in Australia has been spinning off the culture of Big Brother and Australian Idol with Big Chicken 08, an online campaign in which eight chickens are given the opportunity to compete for the Peri Peri treatment.

Nandos Big Chicken host


The chicken with the most public votes wins a VIP trip to Nandos to be marinated for 24 hours, basted and flame grilled with delicious Peri-Peri sauce. The campaign is online at www.bigchicken.com.au.

Episode 1

The audition team travel the country looking for the eight chickens who will go to Sydney.

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Episode 2

Eight chickens live in the Big Hen House competing for Australian favour. Barbara from Adelaide SA, Shirley from Charters Towers QLD, Margaret from Margaret River WA, Sheila from Nimbin NSW, Tiffany from Mossman NSW, Mildren from Devonport TAS, Ethel from Darwin NT, and Catalina from Lisbon Portugal.

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Episode 4

Tiffany and Shirley are evicted.

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Episode 5

Mildred, Margaret and Ethel are disqualified for introducing a turkey to the house.

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Saucy Bits

Late night shenanigans suitable for adult viewing only. The turkey is a reference to an infamous episode in Big Brother Australia 2007.

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Episode 6

The winner is announced!

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Credits

The Big Chicken 08 campaign was developed at CHE Melbourne by executive creative director Jason Ross, copywriter Dom Megna, art director Rogan Briggs, agency producer Roz Ruwhiu.

Filming was shot by director Christopher Benz via Brave Films, Melbourne.

The Big Brother online component was developed by Tracey Fong, Kelvin Koh and John Knutsson.